When markets turn volatile, it’s not just portfolios that feel the impact—clients do, too. Worry, fear, and uncertainty often show up long before they reach out. As a financial advisor, you’re likely fielding these emotions alongside their financial concerns. But knowing how to respond in a way that calms, empowers, and moves clients forward isn’t always intuitive. That’s where a behavior-first approach can make all the difference.

Let's face it—divorce financial planning is tough. As a financial advisor, you're juggling the technical stuff like splitting assets and tax planning, but there's this whole other dimension that often gets overlooked: the psychological side of things. And trust me, it matters more than you might think.

Traditional financial planning focuses on numbers—budgets, investments, risk tolerance, and projections. However, behind every financial decision is a person influenced by emotions, past experiences, and deeply ingrained beliefs about money. Ignoring these human elements can lead to resistance, inaction, or even financial self-sabotage.

Today advisors must do more than just manage assets—they need to understand the psychology behind their clients' financial decisions. This is where a Financial Behavior Specialist comes in. But what exactly do they do, and how can they add value to your firm?

Mastering the Art of Questioning - Are your questions inviting conversation or shutting it down?